Rules and ethics
ASA CAP Code rules for translated social ads and how UK brands stay compliant
Bilingual marketing in the UK must meet the ASA CAP Code, so translated social ads stay accurate, substantiated and clearly labelled for the audience.
Topic
Rules and ethics
Bilingual marketing in the UK must meet the ASA CAP Code, so translated social ads stay accurate, substantiated and clearly labelled for the audience.
Rules and ethics
How UK brands handle a multilingual social media crisis: legal duties, language triage, holding lines and a tested escalation plan for bilingual teams.