Section
Audience research
Define a multilingual audience from a recent task, using Census 2021 main-language figures for England and the ICO's UK GDPR consent and withdrawal rules.
Audience research
Explore the limits of ONS Census 2021 main-language data for multilingual social media planning in Birmingham, and how to use it cautiously.
Audience research
Multilingual social media in Glasgow: how Bòrd na Gàidhlig Gaelic campaigns compare with Urdu and Polish community activity, and what marketers can borrow.
Audience research
Multilingual social media in Bradford can combine community radio, local press and social creators. Learn how to brief partners, agree rights and check reach.
Audience research
Plan multilingual audience research in England with explicit populations, equivalent participant information, careful sampling and bounded decision evidence.
Audience research
Replace fictional buyer portraits with expiring evidence cards that separate budget, approval, delivery and audience roles in English organisations.
Audience research
Compare current survey products on language routing, exports and disclosed limits, then test privacy, security and accessibility before procurement.
